A message to our readers

Times lays off employees; switches temporarily to digital only.

Good news print newspaper fans, the MVTimes print edition returns May 14.

The Martha’s Vineyard Times laid off five staff associated with the print edition and will go to all digital content for the next four weeks.

With other small businesses on Martha’s Vineyard either closed because of stay-at-home orders/advisories or offering limited services as a result of Gov. Charlie Baker’s ban on restaurants and bars, The Times has suffered a dramatic drop in advertising revenue in recent weeks. The decision was also made, in part, for the safety of our distribution staff in handling the newspapers and delivering them to the Post Office and retail outlets.

In order to cut expenses, The Times, New England’s weekly “Newspaper of the Year” for three years running, is suspending its print edition for four weeks. At that time, publishers Peter Oberfest and Barbara Oberfest will evaluate the situation.

“The Times staff is extremely close, and we’re a small group, so layoffs are terribly painful. We are eagerly anticipating getting past this awful threat so that we can get our full staff back together again,” Peter Oberfest said. “The Times remains committed to bringing you the robust, timely, and accurate coverage you’ve come to expect during these uncertain times on our website mvtimes.com and through our daily newsletter, The Minute. Starting last weekend, we began sending the newsletter on weekends as well because of how quickly this ongoing story evolves. The entire news staff remains ready to tell the story of how our Island community is responding to this pandemic. We have an easily accessible information box on our home page, and a dedicated landing page that includes all aspects of our coronavirus coverage, from the breaking news to the useful information about closings, schedule changes, and even some of the bright moments at mvtimes.com/coronavirus.”

The first story about coronavirus was published on The Times website on Feb. 12, and since then we’ve published more than 140 stories on the subject in order to keep you up to date. By the time you’re reading this that total will be outdated. That doesn’t include the columns, letters, and hundreds of comments we’ve received and published about this pandemic.

During this time, we’ve put all stories about the coronavirus outside of our paywall so that everyone can access that information.

It doesn’t provide much solace, but we’re not alone in this situation. 

Charles Sennott, CEO of The GroundTruth Project, and Steven Waldman, co-founder of Report for America, co-authored a piece for The Atlantic headlined “Coronavirus is killing local news.”

“Those small businesses in your town that are closing left and right? They are also advertisers for your area paper,” Sennott and Waldman wrote. “… Many news outlets are taking down their paywalls to make information on the coronavirus more accessible. That decision — although the right one — means lost revenue too.”  

Resources for subscribers, advertisers, and retail outlets

Direct ad sales email: adsales@mvtimes.com

508-693-6100 ext. #35 (make sure to hit the pound sign)

Or direct to Jenna Lambert: 774-563-0737

Classified ad questions: 

Samantha Church: 508-693-6110


Support The Martha’s Vineyard Times with a recurring or one-time gift

We publish stories on topics that matter to the future of Martha’s Vineyard, from coronavirus to community engagement, town news, and Arts & Entertainment. Your support is vital.

Here’s where to do that. 

Want to subscribe? 

  1. Go to this page and follow the prompts, or go to mvtimes.com and click “subscribe” in the menu at the top of the page.
  2. Email us at mvtsubscriptions@mvtimes.com.
  3. Call subscription manager Samantha Church at 508-693-6110. Calls are being forwarded to her cellphone. 

Already subscribed but need digital access?

  1. Go to mvtimes.com.
  2. When the page has finished loading, go to the lower right corner MV Times circular icon and click it.
  3. Enter your email address (if you use two email addresses, please make sure you use the one you used when you subscribed).
  4. Enter your password, or create one if this is your first login.
  5. If you forgot your password, click “reset password” and make sure you check the inbox for the email address you used when you subscribed.
  6. Click reset password. This brings you back to the MV Times. Enter/reset your password.


Problems? Email us at mvtsubscriptions@mvtimes.com, or call Sam at 508-693-6110.

Subscribe to The Minute

Mvtimes.com/newsletter has everything you need.


  1. The paper is a local treasure, especially during a time when facts are hard to find. I wish the Times team all the best and hope a soon return to firm footing.

Comments are closed.